SHOOT Emmy Phase 1 FYC = High Profile Exposure Prior to Nominaitons Voting!

SHOOT connects FYC Advertisers with Above-the-Line -and- Below-the-Line Decision-makers making our platforms ideal for raising awareness and driving FYC among voters for the Emmy Awards.  We don't just cover Award Show nominations and winners; we regularly cover their news throughout the year. SHOOT has been publishing since 1960 so we have very long relationships with industry guilds, associations, executives & artisans that date back many decades.  SHOOT is unique in that we are extremely targeted to both the production and post communities -- a campaign in any SHOOT media ensures that you'll be reaching executives and artisans including producers & production executives, directors, cinematographers, editors, visual effects supervisors/artists, animation supervisors/artists, writers, production designers, music composers & mixers, PR execs & many more.  Our audience includes members of all of the industry Guilds and Associations including the
Television Academy, ACE, ADG, ASC, ATAS, CAS, CDG, DGA, ICG, MPSE, MUAHS, VES, WGA & more.

Our annual "Road to Emmy" 16-part Series, which kicked off on May 2nd and will continue through final awards voting, is published across all of our platforms, running weekly through the Awards Season. The series includes profiles and interviews with the executives and artisans behind the TV shows, programs and films/documentaries generating award buzz in the early part of the series and then nominees in the later part of the series, plus of course nomination and awards coverage. This coverage keeps the people you want to reach with your FYC messages coming to SHOOTonline and reading the SHOOT>e.dition and SHOOT Dailies all season long.      

Start promoting today to familiarize readers with your shows, programs and or films prior to the crunch time close to nominations voting when everyone is being bombarded from all over -- utilizing SHOOTonline banner advertising is the ideal way to do that.  Readers come to the site specifically for news of what's going on in the industry including Emmy related news and information and SHOOT's annual 16-part Road to Emmy Series.  SHOOT>e.dition & SHOOT Dailies email newsletter advertising and Custom email blasts are great additions to any SHOOTonline campaign.
We recommend at least a 30-day interstitial and/or banner/multiple banners  for the  best high profile exposure. 

Click Here for SHOOT's 2025 "Road to Emmy" Calendar
Below you'll find information on all of our Emmy FYC advertising opportunities with links to rates & specs.

Here'a Look at SHOOT's Emmy Phase 1 FYC Advertising Opportunities...

SHOOTonline Website

SHOOTonline website Banner Sizes Available:
Billboard 970x250
Side Half Page 300x600
Floor/Catfisher 970x250 or 970x90
Interstitial 600x500 up to 800x550
Wallpaper/skins Top 1110x250 + L & R 300x1250s
File formats: Jpg, GIF, Animated GIF, HTML5
Click Here for SHOOTonline Banner Ad Rates
Click Here for SHOOTonline Banner Specs

•                                          Major Benefits to SHOOTonline Advertising...
  #1 When you purchase a banner it runs on the Home Page and all pages throughout the site - and there are thousands of them--a key benefit as while thousands of users enter the site via the Home Page, thousands others enter through links in articles from one of our email newsletters so they are entering the site on all different pages and your banner will be wherever that is!
  #2 Banners will also rotate up and down on pages where there are multiple slots of your size. Sometimes it will be on top of page, sometimes middle or bottom and even sometimes will be in two slots on the same page; always while appearing on all different pages at the same time.
  #3 Mobile Friendly! If your banner size isn't available on mobile, you'll be able to provide an additional size banner for mobile at no extra cost so your banners appear perfectly on all desktop & mobile devices!

SHOOT>e.dition email newsletter
weekly email newsletter published every Friday for over 15,000 opt-in subscribers
The >e.dition contains abstracts/links to all of the articles, columns, interviews, videos published on SHOOTonline.com & releases published on the SPW during the previous week. Great addition to SHOOTonline.com banner advertising - as readers of the >e.dition click back and forth to the site they will see your site banners that appear on the Home Page and all throughout the site.
Banner Sizes: Top 468x60, Side 180x150, Skyscraper 180x600
File Formats: Jpg, GIF, Animated Gif
Click Here for SHOOT>e.dition sample

SHOOT Dailies email newsletter
M-F daily email newsletter for over 3,500. opt-in subscribers
The Dailies contain abstracts/links to all of the articles, columns, interviews, videos published on SHOOTonline.com & releases published on the SPW that day.  Great addition to SHOOTonline.com banner advertising - as readers of the the Daukues click back and forth to the site they will see your site banners that appear on the Home Page and all throughout the site. When you run a banner. it will appear on all 5 SHOOT M-F Dailes that week.
Banner Sizes: Top 728x90, Side 180x150, Skyscraper 180x600
File Formats: Jpg, GIF, Animated Gif

Fully Dedicated email blast sent to SHOOT opt-in database of 40,000.
Rates: One email blast: $3,600.
$3,300. each for FYC advertisers if two or more are sent during the same phase.
Minimum buy requirement: To utilize email blast service, advertisers must run at least a 2-week SHOOTonline.com banner.
SHOOT Custom email blasts are ideal for promoting FYC messages, Screenings, BTS videos, production services, special offers, upcoming events, auctions & much more.
You can provide HTML ready to send or SHOOT can build the HTML for you!
As of 5/8/25, only the following Phase 1 dates are still available: 5/20, 5/21, 5/22, 5/23, 5/27, 6/2
Click Here for Custom email blast rates/specs

Check out SHOOT's other great Marketing Opportunities...

Take Your PR To The Next Level With The SHOOT Publicity Wire (SPW)!
SPW is a newswire service for the entertainment & advertising production industries. Companies, individuals or PR firms on behalf of their clients can post a full News Release or a Video Release. The SPW is self-serve, user-friendly, reasonably priced and allows you to tell your story your way. Separate from editorial consideration, one does not influence or affect the other.
Posting a News or Video release on the SPW will reach our audience of above-the-line -and- below-the-line decision-makers including entertainment & commercial execs and artisans at ad agencies, brands, movie studios, TV/Cable/Streaming Networks, production/post/editorial/VFX/animation/music & sound cos, media outlets, journalists, bloggers, researchers, social networkers, search engines, prosumers, fan sites & other industry stakeholders and influential decision-makers that affect the filmmaking, commercialmaking, media, television, web and mobile video businesses.
Rate: $60. Post a “News Release” with full content, up to 7 photos, hot links & 1-2 video/s.
$20. Post a "Video Release" with video, brief description & credits (ideal for promoting promoting trailers, promos, commercials, music videos, BTS videos)
High-profile Distribution:
>The SHOOT Publicity Wire. Click Here for SPW Home Page
>SHOOT Dailies email newsletter has abstracts/links to SHOOT articles and SPW releases posted that day will go out to 3,500 opt-in subscribers that night. 
>SHOOT>e.dition every Friday email newsletter to 15,000+ subscribers. Link to release runs on the left side column under "SHOOT Publicity Wire" heading 
Included is SHOOTonline.com site placement, archiving and indexing, RSS Feeds, social feeds to Twitter, Facebook, LinkedIn and mobile SMS dynamic feed,and search engine optimization (SEO) for Google, Yahoo, Bing, etc.
For SPW information, please visit: https://pr.shootonline.com/
For SPW Home Page, please visit: https://www.shootonline.com/spw/
For SPW categories, please visit: https://www.shootonline.com/spw-categories/
How to get started
If you’re not a registered user, the first step is to register for free at  https://www.shootonline.com/register-free/ 
Once registered, log in and you can start posting.

SHOOT 2025 23rd Annual New Directors Showcase Event Sponsorship
Sponsors receive amazing promotion before, during & for a full year after the event.
This year's event will take place in November 2025 (date to be announced)
Click Here for Sponsor information.
Click Here to see the 2024 New Directors Showcase
Click Here to see the 2023 SHOOT 20th Annual New Directors Showcase

For more information, ad rates & space reservations, please contact SHOOT Publisher, Roberta Griefer.